Lago Montenegro

Lago Montenegro visual identity — project cover

Lago Montenegro is Brazil’s first creative district, combining innovation, sustainability, and quality of life. Located in the José Walter neighborhood of Fortaleza, it fosters community and well-being in a setting that integrates urban design with nature.The visual identity reflects modernity and safety, using a palette of green, blue, and gold that symbolizes sustainability. The logo, with its organic shapes, emphasizes the harmony between the urban environment and nature.

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